A/B is the accepted methodology for testing how your website and marketing campaigns are working. It combines creativity with cold, hard data. The basic concept is that you trial two approaches at the same time and record what...
Category - General
With more of us using mobile devices to search online, and Google putting mobile friendliness at the heart of its algorithms, choosing to go mobile friendly or not is no longer optional. If you want to achieve website success...
College is primarily for educating yourself, but you can bet your life you’ll be miserable if you don’t also have a social life. That said, not everyone is great at meeting new people, and it can be intimidating to...
Productivity is essential, especially with the busy schedule of a college student. There are countless smartphone apps that can help you along. If you’re one of the nearly three-quarters of all college students with a...
Browsers are a matter of preference and are designed to look and work in different ways. Therefore, no two browsers will be equal. Developers must be aware of the distinguishing features that set each browser apart from the...
A London-based company, Babylon Health, has designed a smartphone app based on complex clinical algorithms which gives medical advice to patients; it is being trialled in London by the NHS. The App The app triages patients based...
Most of us love the newest technology, whether it’s getting a great deal on the latest mobile device or the coolest travel gadget to hit the market. However much we might love new technology and electronics, it can be tough to...
Robo Advice is an automated form of financial advice that is tailored to the individual, based on the information that individual provides online. For clients, particularly those who might be planning their retirements, it...
It seems like only yesterday that Google predicted that the greatest number of searches would be conducted via mobile devices, prompting their now infamous Mobilegeddon. Their prediction actually came to pass long before their...
If you are ready for your first business website, you may be thinking about how best to go about it. In addition, you may also be thinking about optimizing your new website for search engine optimization, or perhaps you already...