Over the past decade, membrane keyboards have become more and more popular within the workplace, but, the big question is, are they right for your company? If you are not familiar with membrane keyboards, then you may be asking yourself why they are so incredibly popular. Companies of every size and industry now use them on a daily basis. Here are some points to help you decide whether or not membrane keyboards are the right choice for your workplace and what their benefits are. Traditional…

Read More »

Posting content as guest posts on your blog or website can be a good way to generate more content to provide to your readers, and also make a small additional income. A lot of companies use guest posting and other forms of content marketing to improve their own traffic and search engine rankings by gaining backlinks or to have their products or brands visible on popular websites where people they would like to target are likely to visit. Of course, the quality of the posts…

Read More »

A lot of businesses have found ways to use mobile apps to increase customer engagement and make more sales since smartphones first became ubiquitous around a decade ago. In the restaurant and hospitality industry, however, a custom, branded app can offer some extra benefits that other industries don’t necessarily see because the app can be used at the business location to do things like place food and drink orders. There are lots of things that can be implemented within a restaurant mobile app, from a…

Read More »

VoIP is quickly becoming the standard for business telephony, but if your current telephone systems are working fine, it can be really difficult to justify making the transition. Why voip? Check this article. Image Credit It is important to know, however, that IP telephony systems bring a host of benefits – they aren’t just a different technology offering an identical service. If you are just setting up a business, or your existing business is still relying on a plain old telephone system, here are five…

Read More »

Thought it would be a fun exercise to create a list of the activities that a marketer should engage in if they want to be able to identify digital marketing opportunities. Entertainment Listen to online radio via Pandora (experience a radio station that learns and improves as you listen) Watch online TV on Hulu.com (experience a different TV watching experience) Add Facebook apps to your profile page (see how it seamlessly integrates a 3rd-party experience) Buy an mp3 player and sync it to your music collection (see the benefits…

Read More »

Staying on top of all the latest developments in the world of the web is not easy if you have a lot on your plate, so this run-down of four recent game-changing announcements will help you feel like you are still in the loop. Image Credit Security fix for popular blogging platform WordPress is one of the most widely used hosting solutions for blogs and sites of all types, but it is also often criticised for its security vulnerabilities. Thankfully, an update released this month…

Read More »

Many of us have experienced the feeling of playing against someone in a multiplayer match, losing, and then wondering how the opposition won so easily.  Was it due to cheating or were they really that good?  Some forms of video game cheating could be as simple as following a walkthrough, while others involve using cheat codes to make your character invincible or more powerful.  But are all forms of cheating in video games bad?  In this article, we’re going to look at the different forms…

Read More »

Search engine traffic is critical for almost every online business. Increasing levels of competition mean that securing high search engine ranking positions is difficult, with many marketers and SEO experts treading a fine line with link-building tactics to out-perform their competition. Image Credit As Google has clamped down on disreputable tactics, many websites have been penalised for violating guidelines. Understanding how to recover is crucial to reinstating your most important digital asset. Understanding why a penalty has been incurred If your traffic levels drop suddenly,…

Read More »

Data is one of the most important assets a business owns, and threats to that data can come from inside and outside of the organisation. The cost to a business that suffers a cyber breach are immeasurable. They range from the cost of business interruption to a loss of client confidence; the most serious cases could even see the closure of the business. Image Credit The National Cyber Security Centre provides guidance on how organisations can protect themselves in cyberspace by following 10 useful steps.…

Read More »