Marketing strategies change drastically now and then. But the bottom line is simple, “Hit your customers at the right target”. It is a simple mantra for marketing. If you are still selling your products using pamphlets and images in social media, then it is time to revamp yourself. The current trend of the decade is using visual content to achieve maximum reach. YouTube watch time has increased by almost one up to 60% since last year. You can consider this as an awakening call that emphasizes the importance of visual marketing. So, come on and dust your shoes if you are still not familiar with visual marketing. Video-editing apps like adobe premiere rush, InVideo along a few others have become famous now.
You can start small without making much noise if you are a beginner. Don’t fuss with advanced tools until you master the beginner’s guide. Let’s jump in to check the top applications that can be helpful to you.
- Adobe premiere rush
with the growing usage of mobile smartphones, especially Apple devices, there is no replacement for these apps now. One way or the other we love to create videos, take photos, apply filters, and upload on the social platform. This competition gives way for new apps that come into the market to be more competent, thus more-friendly in terms of usage. Be it, beginners or pro users, Adobe premiere rush is one of the useful apps that one should be loving to use. With a quick tutorial, it is easy to learn and productive to use. Currently, this app is available for iPhone and iPad users only. Play with your creativity by adding animation effects, sounds along with other effects using this tool. Ranked one of the best tools, this is a must-have if you deal with countless videos.
With all of this free of cost, when you upgrade to premium, you enjoy numerous perks too. Some of them are auto-detection of aspect ratio, auto sync of Ios and PC etc.
- Nero video software
With a long history in the software provisioning platform, Nero promises and delivers better features that are attractive as well as easy for the users. With a vast number of preloaded themes and high-quality audio with animation effects, Nero provides users with what they need. Enhancement of Nero software features happens every time and the new bar remover feature allows users to enhance the photo and videos.
Export and burn feature for creating DVD videos, Blu-ray format, to give an enhanced experience to the users.
- Splice Video Editor
Splice is a powerful yet non-complicated tool for editing videos. Right from applying filters to changing background, this app steals the show at ease. With features like trimming video, photos, controlling the transition between speeds this is an app that is a favorite for several people. With attractive backgrounds, along with animations added to the inbuilt library, this app is useful for creating the content for digital platforms as people find this more attractive. This app is currently available for iPhone and iPad users only.
This is known as one of the best creators of videos that provides a good marketing strategy for the customers. They not only help in creating your content but also extend services to enhance the quality and information of the content. They cover a wide range of industries such as commercial ads, promotion, marketing videos, demo videos for products along social media ads as well. InVideo has features such as character animation, live-action, and graphic animation. With extensive experience in creating storyboards, scriptwriting your videos will have a high reach along with unique content.
They cover prime clients with excellent support and testimonials that are directly from their reputed clients. Check out their services to know more.
Developed by Apple Inc for using it in Apple devices, this comes as bundled software along with IOS. With the brand speaking for itself, this editor gives quality visual effects with high definition support for all the images and videos produced. It enhances the quality of the audio by reducing the background noise, allows the picture-in-picture effect, thus allowing creating a split-screen effect. Several you-tubers have been using this app for creating videos with much more clarity and options.
As the number of apple product users is growing now, they find this app useful and helpful.
- Video Shop
Known to be user friendly, cost-free application, this is a preference for social media marketers. With more inclusions to the sound library recently, they have got more ranges. Its ability to merge multiple videos seamlessly with ease and with high quality is one of its features. With high-quality voice-overs and high-resolution videos, this app is proving to be a strong competitor among other apps in the market. The company is trying to bring in multiple software updates with more enhancements and features.
Thus, with a wide variety of tools available in the market, it might be confusing as to what to choose. To make a wise choice, you need to know what you want. List what feature of visual editing is your priority and then start checking for products and tools in the market. This bottom-down approach will help you to identify the right set of tools for your requirement.